being creative is never enough. work harder.
casablanca, morocco.
we have this form for anyone who wants to join alts morocco's sessions (alts is an IRL group of 30 builders and creators who do cool shit in morocco)
one of the questions is simple: "what are you working on?"
what some people actually write is madness.
"startup."
"project."
"web app."
"i don't know."
and i get it, it feels low pressure: "startup dyalach? mazal kanchof."
but there is an issue hnaya..
if i know what you're building, specifically, i might know someone who can get you users. or investors. or just the right advice at the right time.
but "web app" tells me nothing. so i can't help you. no one can.
i kept alts as a silly example but let's project it on a dream job, internship, opportunity abroad, smtg you dream of..
do you know the amount of opportunities you're losing just for being this unserious and nonchalant?
and it's not about writing chi "lettre de motivation". you don't need to have everything figured out. but you have to do the thinking. dir wahd lmjhoud. draft with chatgpt if you want, fine. but at the end of the day, you have to know what you're actually trying to say.
otherwise you're producing slop. and slop doesn't open doors. all real creatives hate slop.
the other thing i keep seeing is people jumping in with zero structure.
the energy is there. the excitement is real. "yallah let's go, let's do this."
but then nothing ships.
a friend of mine once said: if you're not planning, it's just procrastination.
and that stuck with me. because planning can feel boring, but it's proof that you want the thing badly enough to think seriously about how to get it.
motion isn't progress, you won't be moving forward, you'll be just moving o safi.
you gotta be serious. if you're not serious. you're just blindly vibe living. and "blindly" vibe living won't get you to where you really want.
there's a quote i keep coming back to.
it's not about time.
it's not about anything else.
it's all about how bad you want the thing.
the people who make it aren't always the most talented. they're just the ones who wanted it badly enough to do the boring stuff too.
so if you're creative, genuinely creative, please be serious about what you're doing.
because there's a difference between "being serious" and actually "performing seriousness".
and deep down, you know which one it is.
-- kaito
inspo: https://www.youtube.com/watch?v=Pdp3p23P-TI
video version: https://www.youtube.com/watch?v=3Y_LdudfRMg